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Perfume is best enjoyed slowly. Slowness is the start of enjoying more of everything


I was lucky that I stumbled into scent. Scent gave me a clue to why I felt like I was in my life but not living it.

Studying perfume making forced me to slow down. Our noses are for the most part, out of practice. To smell accurately we really need to slow down, the details take time to notice. We need to explore our own senses to really feel them… and it’s the same for our feelings. The important ones can be subtle, more subtle than we expect. As soon as I started slowing down I noticed so much of what I was missing, right in front of me. 

That realization led to Libertine, I lit this up as a beacon for myself to follow. It’s easy to know it’s good to slow down but it is a challenge in a world built on fast. Libertine is everything I needed to hear and to remind myself of. 

Like a mantra.
Faster isn’t always better. Art and creativity are in our blood, they aren’t commodities. Finding ways of exploring yourself, those hidden quiet spaces, holds the secrets of your own heart.

 

 

 

 Perfumer Laying in grass

OUR FOUNDER

Josh Smith is an ex forester, turned designer turned perfumer. He is self taught and rather stubborn. His ultimate dream is to lay down in the mossy forest for so long he is absorbed by the moss and becomes one with the plants. A nonthinking/ all knowing moss pile in a vast network of plants communicating with each other through mycorrhizae. Pulses of messages spreading from plant to plant, inches below the soil surface.

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